How Worldtech Doubled SKUs and Achieved 98% Delivery Accuracy 

Key Highlights:

• Worldtech scaled from 200 to 20,000 monthly e-commerce orders while doubling SKU count in just three years.
• Anchanto’s Order and Warehouse Managment Solutions enabled automated order processing and faster, error-free fulfillment.
• Worldtech achieved nearly 100% on-time delivery across Shopify, Shopee, Lazada, and TikTok with Anchanto’s technology.

Worldtech Electronics, a Thailand-based consumer electronics company, successfully scaled its online sales. As they grew their operations and expanded to new retail platforms, they needed a powerful solution to manage growing order volumes, inventory complexity, and fulfillment speed. Anchanto’s Order Management and Warehouse Management Systems provided Worldtech the digital infrastructure to cater to their higher order volumes and improve customer satisfaction scores.

Challenges

Worldtech Electronics has over a decade of experience delivering quality consumer electronics to Thai and global customers. However, while expanding into e-commerce, the company faced several operational barriers:

• Manual workflows: Processing thousands of online orders with offline systems led to inefficiencies and delays.
• Lack of inventory visibility: Without real-time tracking, stockouts and errors were a common concern.
• Absence of platform and courier integrations: Manually updating orders and logistics information wasted staff’s valuable time.
• Scalability issues: Onboarding new sales channels or expanding SKUs created backend bottlenecks and difficulty in catalog management.
• Inconsistent fulfillment accuracy: Rapid order growth created pressure on warehouse operations, risking late deliveries.

Implementation

For Worldtech to sustain its rapid e-commerce growth and navigate increasing operational complexity, a strategic investment in technology was imperative. They needed a robust, unified solution to manage orders, inventory, and fulfillment across multiple sales platforms with high efficiency and accuracy.

Worldtech partnered with Anchanto to implement a powerful combination of Order Management (OMS) and Warehouse Management (WMS) technology. The integrated solution introduced automation and visibility by consolidating fragmented processes into a centralized and automated system. This enabled Worldtech to successfully strengthen its operational backbone and laid the foundation for long-term e-commerce growth and seamless scalability.

Solutions

With Anchanto’s support and technology stack, Worldtech transitioned from fragmented manual processes to a unified, automated e-commerce backend. This was a result of the following solutions:

1. Real-Time Order and Inventory Management

With Anchanto OMS and WMS in place, Worldtech gained complete visibility over its inventory and orders. All products, SKUs, and quantities are currently tracked in real-time, allowing accurate stock counts and reducing overselling or stockouts. This improved warehouse performance and fulfillment efficiency.

2. Automated Order Fulfillment Workflows

Anchanto’s WMS automated warehouse tasks such as picking, packing, and dispatching. Moreover, order queues are generated and prioritized automatically, speeding up processing and reducing manual errors, which is critical for meeting tight marketplace SLAs.

3. Multi-Channel Platform Integrations

Worldtech integrated seamlessly with Shopee, Lazada, TikTok, Shopify, and other sales channels using Anchanto’s ready-to-use integrations. This eliminated manual syncing and enabled centralized product listing and catalog management, order capture, real-time updates, and accurate shipping information across all platforms.

4. Courier Integration and ‘Ship by Seller’ Enablement

Anchanto’s system is integrated with Flash Express, enabling automatic syncing of delivery details and shipment tracking. Worldtech now offers “ship by seller” options directly to customers while streamlining logistics coordination with courier partners.

5. Scalable Product and Channel Expansion

Previously limited by backend setup constraints, Worldtech can now onboard new SKUs and e-commerce channels without heavy manual input. They grew from 62 SKUs in 2019 to 145 in 2022 and are on track for 200+ SKUs, supporting 10 to 15% annual business growth.

Outcomes

Since implementing Anchanto’s integrated solutions, Worldtech has achieved strong improvements across key operational areas. These include:

• Order volume growth from 200 per month (offline) to over 20,000 per month (online)

• Delivery success rates of 97% (Shopee), 98% (Lazada), 96% (TikTok), and 100% (Shopify)

• SKU count increase by 130%, enabling broader catalog offerings

• Business growth of around 10% to 15% year-on-year, with improved backend efficiency

• Customer satisfaction rating of 4.6/5 across 200,000+ completed orders

Conclusion

Worldtech successfully managed its high-volume e-commerce sales only through proactive investment in automation and digital infrastructure. With Anchanto’s integrated OMS and WMS, the company built a future-ready backend that not only managed to handle 100x more orders but also delivered near-perfect fulfillment accuracy. As Worldtech continues to grow its product range and expand across channels, Anchanto’s technology ensures they stay agile, competitive, and focused on delivering exceptional customer experiences.

About the Company

Worldtech Electronics [1] is a Thailand-based consumer electronics brand that offers a wide range of products across online and offline channels in over 5 countries. The company began as a Car Accessories brand in the year 2000. In a few years, it gained market leadership and expanded into other categories. Today, Worldtech is a leading online brand in consumer electronics. With consistent annual growth, the company continues to invest in innovation and technology, driving future success.

References –

[1] – worldtech.asia – Worldtech Electronics About