Role – Sr. Executive, Content & Communications
This role exists to execute strategic content initiatives that align with Anchanto’s goals. We are seeking a seasoned professional with expertise in content writing, distribution, and operations, combined with a deep understanding of communication strategies. Content is a primary pillar of Anchanto’s strategy, and we aim to build a unique voice.
The ideal candidate is a skilled writer with a marketer’s mindset, capable of executing campaigns using our existing content bank while providing precise inputs for the content calendar.
Key Responsibilities
Content Creation
- Write, edit, and oversee high-quality copy for channels like social media, emails, newsletters, campaigns, podcasts, and webinars.
Communications Management
- Develop and execute communication strategies to enhance stakeholder engagement.
- Manage the company’s communication calendar, ensuring message consistency across departments.
Project Management
- Lead projects with multiple team members for smooth execution of organic content campaigns.
Content Repurposing
- Re-purpose existing content for diverse mediums and channels.
Social Media
- Manage and own Anchanto’s social media channels, ensuring consistent calendars aligned with marketing objectives.
CMS Management
- Own and manage Anchanto’s website content ecosystem, including global and regional directories.
Webinar & Events
- Support operational execution of webinars and events to build and nurture marketing pipeline efforts.
Qualifications
Education
- Bachelor’s degree in Communications, Journalism, or related fields. Advanced degrees are a plus.
Experience
- 4–5 years in content/communications or journalism roles, with strong writing expertise.
Skills
- Exceptional writing, editing, and proofreading skills.
- Operational experience in email campaigns.
- Understanding of digital marketing, SEO, and social media best practices.
Attributes
- Creative thinker with innovative content ideas.
- Collaborative mindset to craft compelling content.
- Strong organizational, leadership, and time-management skills.
- Ability to thrive in fast-paced environments.